Viktor Papanek
Starting this unit, i would like to suggest to follow and learn about one particular designer, whose work somehow relates to the work we are doing. So for this unit, we will learn a bit more abot Viktor Papanek. Viktor Papanek was a controversial designer because he said things like: “Advertising design, in persuading people to buy things they don`t need, with money they don`t have, in order to impress others who don`t care, is probably the phoniest field in existence today.” “Design must be an innovative, highly creative, cross-disciplinary tool responsive to the needs of men. It must be more research-oriented, and we must stop defiling the earth itself with poorly-designed objects and structures.” “The only important thing about design is how it relates to people.” His comments are, unfortunately highly relevant today. I spent so time today visiting a toy store and this is what I saw: rows and rows of plastic toys. Papanek talked about the social resposibility of designers. Here are some ideas on how his work relates to our unit;
Have a look at this video describing a recent retrospective of his work. |